#67 - The Emoji Movie

This little black mark in the history of pop culture was a long time coming. I promised myself I’d never pay money for this movie, so I’m going to be streaming it on Sky Cinema instead. That’s why this review has taken so long.

But here we are, here we are. The Emoji Movie was released in 2017, and still haunts the nightmares of everyone who watched it, earning an 8% rating on Rotten Tomatoes, which puts it at Fant4stic levels… yeah, this is gonna be a tough one.

It did make money, $250m on a $50m budget but when you find out that Incredibles 2 broke $1bn worldwide this summer, this is relatively pathetic by comparison. Still, it’s sad this movie made money, we’re to blame people. But let’s just dive in and see how bad this is…

Mini Review - Lockout

So, after some goodish movies, some terrible movies and some head scratching movies, how about we round off with a dreadfully boring movie.

Too bad, this is Lockout

Guilty Pleasures #4 Stormbreaker

Stormbreaker is one of a series of books written by Anthony Horowitz, one that was adapted for a film of the same name (originally named Alex Ryder: Operation Stormbreaker) the advantage of 6 different production companies and over a dozen distributions did not stop it taking a fall in the box office. Recovering just $23.6 million of its $40 million budget. So where did it all go wrong? It certainly wasn’t lack of promotional material. Hoping for it to be the next billion dollar film series, like Harry Potter was becoming, they had very high profile marketing, in the UK with BBC and ITV appearances.

No, the reviews for this movie are average at best, 5.6 on IDMB, on 33% on rotten tomatoes. But there’s no reason why another book series could rival Harry Potter, let’s dig into Stormbreaker and see why this wasn’t the franchise for it.